Halloween is a great season for promotional & personalized products. Staff appreciation parties, social gatherings and trick-or-treaters make Halloween an optimum time to get your company’s logo into the hands of your constituents. Growing up I remember Halloween as a time of communing with the neighborhood. I’d race the other kids, running door-to-door, collecting candy and other prizes. Meanwhile the adults meandered, chatting over tea and coffee or a glass of wine. Kind faces, and other’s spooky, outstretch hands and reward creativity with a sweet treat. Then encircled by friends, we’d anxiously wait for the parents to inspect the candy before turning over the booty. It wasn’t until years later, when I was the one with the tea, watching my little witchy princess run door-to-door and going piece-by-piece through the varietal multitude of treat choices, that it dawned on me what an amazing marketing opportunity this nationwide past-time really is. In our neighborhood, Halloween is a big deal. People from all around fill the streets to wander from decked out house to community gathering, stopping at every door along the way to collect. Our first year in the neighborhood, I was impressed to find, at the end of the night, that my daughter’s heavy sack was not just a mound of candy, but a plethora of everything from festive personalized pens and pencils, a glow in the dark frisbee, sticky note pads, and party bags filled with a sugary treat. My all time favorite, a toothbrush from a local dentist, which helped me as a parent spark a great conversation about oral hygiene. I applauded this veering from the sugar overload and equally inspiring was the ingenious sentiment of the company logos printed on each one. I never would have guessed that my neighbor a block away would become my most trusted mechanic. I actually kept the aforementioned frisbee, with the name of my favorite local plumber, hanging in the laundry room, right by the back door. This is the type of nuanced advertising that stays with us. Yes, mini candies will always be a favorite amongst the kids, their wrappers thrown to the wayside, but a fun reusable product that won’t have kids bouncing off the walls, like a hand sanitizer to keep those snacking hands clean, to is likely to make you and your business a fan of parents and a household name. Bizpen.com has been helping business market their products and services since 1999. Check out all of our great promotional products, especially our seasonal promotional specials and close-out deals on personalized products.